data with purpose

Accurate and real-time data
for informed decisions.

The next generation of data solutions

Primary data

Filling the gaps of missing data by crowdsourcing public perceptions on what matters the most.

Expert insights

Distilling the latest thinking and best practices to navigate uncertainty in the age of misinformation.

Award-winning methodologies

Unlocking value with tailored tools and unique foresight on key trends and risks across the continent.
Trusted by global organisations
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Data monitoring

Designed to help policy and political teams identify emerging narratives, inflection points, and perception-driven risks, ARC processes large volumes of local-language digital narratives and distills them into concise, daily briefings that support monitoring, analysis, and reporting.  Our insights are AI-powered, human-verified, and people-centred.

Tailored product suite

Bespoke surveys
On-demand survey design and distribution through a proprietary panel of respondents.
Subscription data
'Always on' quantitative and qualitative primary data on sociopolitical risks and market trends.
Consultancy and training
End-to-end data-driven research and bespoke services.
Expert interviews
Access to multidisciplinary experts and leaders to gain unique perspectives on specific topics.

Data analysis and visualisation
Interactive user-friendly tools to make sense of research and share data-driven insights.

case studies

Our solutions in action

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Senior public official



"Axle helped me understand a complex situation's underlying issues to better
position ourselves and engage stakeholders with much more clarity."



"Axle has an approach that can be transformational
for the African continent."
Director, TV5 Monde



"Axle differentiates itself through its efficiency
to deliver market insights, and a nice team!"
Innovation lead, ‍IMI 
about

Our story

Axle was founded in 2019 by Benazir Hilali and Nathaniel Jowitt to look beyond macroeconomic factors and assess drivers of sociopolitical risk and innovation.

We combine multi-disciplinary expertise to capture accurate and real-time data for risk-informed decisions. We are grateful to be supported by honourable and distinguished advisors who provide pro bono guidance. In 2020, Axle was awarded the top innovation of the year in democracy and governance by the African Union and COMESA.

HE Professor Joseph Paré

advisor

HE Professor Muhammadou M.O. Kah

advisor

Patrick
Descombes

advisor
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